IQM offers a variety of features to manage data efficiently. All dimensions of your serving reporting data and all necessary KPI and metrics are at your fingertips in Improvado. Improvado is an integrated Marketing Operations Platform that includes sales enablement, workflow and order management, analytics, and automated reporting - all within a single intuitive user interface available on-demand in the cloud. It allows the creation of interactive dashboards with multiple types of graphs integrated within the system for use. You can apply deeper insights with Improvado—complex visualizations.
How to use
To use the Improvado connector for reporting, you must have an IQM account. During the connection process, you'll be required to enter your IQM login and password. If you don't have an account with the IQM platform, you'll need to register first.