Gain a better understanding of consumer behaviors and motivations to make strategic decisions, inform messaging and drive engagement
Real-time Data Analysis Latency
One-stop solution for all consumer intelligence needs
Enables parties with predictive AI cognitive capabilities
On-demand consumer data visualization with flexible segments
Platform agnostic data analysis speeds results
Automation available on event-based Intelligence
Scalability without the cost and complexity
Cost-effective subscriptions, low minimums
Simple, shareable interface on a single platform
IQM’s Consumer Intelligence enables clients with predictive capabilities, serving as cognitive agent for consumer intelligence data. In addition to segmenting and visualizing real-time consumer data, our application provides the ability to automate insights on event-based consumer intelligence.
Location-based, event-driven queries are supported by historical and real-time data, combining 1st Party Data matching ability with a consumer’s device ID graph. Our Consumer Intelligence application provides a single place to seamlessly search and visualize audience segments in an easy-to-access, scalable environment.