Company

About Us

IQM is a programmatic media buying and audience intelligence platform focused on politics, advocacy, and issue-based campaigns.

Our proprietary AI-powered patent-pending technology identifies and analyzes the online and offline voter journeys with high accuracy, and reaches them with real-time, targeted ads locally and globally, across devices and channels like mobile, desktop, CTV/OTV, native, and audio. We provide 360-degree political advertising solutions to political campaigns and advocacy organizations including planning, targeting, measuring, optimizing, and insights.

With over 190+ million anonymous voter profiles from the US and advanced machine learning technology, we can provide industry-leading match rates of 60-75% of clients' voter data. We have proven success with campaigns at various levels, ranging from school boards to the presidential elections in North America, Latin America, Africa, and South Asian countries.

A Global Company

Headquartered in New York, United States, we have teams in the US, Canada and India, working with clients across the globe.

World maps with location pins in several countries

The IQM Journey: A Proven Track Record of Success

IQM was founded by college classmates inspired by innovations in mobile technology.
IQM launched a proprietary programmatic media buying platform with a mobile-first approach.
Launched digital ad campaigns for several candidates on the municipal, state, and federal levels. Launched voter awareness campaigns for several ballot initiatives.
IQM developed proprietary voter matching technology. The ads run on IQM platform reached over 100 million people daily.
Ran ad campaigns for over 100 political candidates during the midterm elections.
IQM become the only programmatic media buying platform focusing on politics, advocacy, and issue-based campaigns.
IQM ranked #21 Fastest Growing Companies by Financial Times in the USA and #2 Fastest Growing Companies by Inc 500 in NYC. IQM launched ad campaigns in 5+ non-US markets.
IQM launched the self-serve platform.