Platform
Self-Serve Platform
Plan with Complete Voter Insights
Estimate reach before launching a campaign as per your campaign goals, budget and criteria. Use our niche insights to explore your target universe and build an addressable audience. Track, measure, and optimize your campaign in real-time.
Easy-to-Use Navigation
IQM has a fast and intuitive user interface, making it easy to plan, launch and track your campaign. IQM platform is divided into several task-based applications, making it very easy for even novice users to get insights, upload creatives, plan and run campaigns, see detailed reports and optimize campaigns in the real-time.
Accurate Targeting
Our platform uses several advanced targeting technologies that can target users on the basis of demography, location, interests, content consumption, etc. These innovative technologies ensure that you can reach your target audience with precision, and with the right messaging.
Fast Campaign Launch
We know your time is very valuable. With easy planning, a team to support you every step of the way, fast and intuitive platform, and quick approval with the help of a dedicated AdOps team, you can launch a campaign from the ground up in less than 30 mins.
Consolidated Reporting
Track your campaign performance across devices and mediums, and optimize quickly with consolidated reporting. The consolidated reporting gives you an overview of your campaign performance at a glance, so that you can optimize quickly in real-time, ensuring you get the best performance for your ad dollars.
Real-time Optimization
Our AI-powered ad servers dynamically test campaigns in real time, ensuring that every bid is optimized. Our advanced machine learning and AI capabilities check millions of ad requests and consider multiple factors, such as type of inventory, type of publishers, creatives, time of the day, etc., to optimize bids. This helps you reach the right target audience with the right message at a price that reflects the true value of the opportunity.
24X7 AdOps Support
If you have any questions or need expert advice, we are happy to help. Whether you use the self-serve platform, or managed services, our team of programmatic experts will support you throughout with running the campaign, ensuring your campaign goals are met.
