Privacy Policy

IQM Privacy Policy

Updated May, 14 2024

IQM is a global provider of digital advertising media and data management technology. IQM's proprietary platform (the "Platform") activates data, automates execution, and optimizes advertising interactions across addressable media — delivering greater performance, transparency, and control to marketers and a better experience to consumers.

This privacy policy (this “Privacy Policy”) describes how your personal information is collected, used, and shared when you visit IQM.com, or utilize our Platform, the services available through our Site (the “Site”) and/or engage with our services (collectively, the “Services”). By doing so, you are consenting to the collection, use, sharing, and storage of your personal information, as described below. This Privacy Policy supplements and is incorporated into our Terms of Service which, together with this Privacy Policy, govern your use of the Services. We have endeavored to make this Privacy Policy as clear as possible. If, however, you have any questions, comments or concerns about this Privacy Policy, please contact us using this form Link.

The terms “IQM”, “us”, “we” or “our” refer to IQM Inc. and our affiliates, the owner of the Services. The terms “you” or “your” refer to the user or viewer of the Services.

IQM is committed to protecting the privacy of consumers when we process information about them via our Platform and the users of our Website. We adhere to applicable industry guidelines, and will continue to review and update our Policy and procedures to ensure the safety and protection of personal information.

IQM is an active member of the industry associations that govern the policies around online consumer privacy in the context of interest-based advertising, including: the Digital Advertising Alliance (DAA) in the US, EU, and Canada. IQM complies with the DAA Self-Regulatory Principles for Online Behavioral Advertising and their Application to the Mobile Environment. https://digitaladvertisingalliance.org/ We believe that these programs' principles help protect individual consumer privacy, and we adhere to DAA principles.

For compliance with the EU-US and Swiss-US regulations, IQM is an active participant in the Privacy Shield Framework. https://www.privacyshield.gov

The IQM Platform

Data Collection and Use.

In the course of delivering an ad to you via the Platform, IQM does not intentionally collect personal information (“Personal Information”) that reveals your real-world identity, such as your name, address, phone number, or Social Security Number. When we use the term “Personal Information,” we mean information that can be associated with a specific person and can be used to identify that person. IQM collects data about your computer or device through the use of cookies, web-beacons and other similar technologies, as explained below. This information is pseudonymous and is not considered to be personal information in many jurisdictions in which we operate. In some other jurisdictions in which we operate, in certain contexts, such information, including Internet Protocol (IP) addresses and other pseudonymous information, may be considered personal information.

The information IQM collects includes common information found in every communication sent over the Internet, from which we infer such things as: browser type (e.g., Chrome or Internet Explorer); operating system (e.g., Mac OS or Windows); browser language (e.g., English or Spanish); Internet Protocol (IP) address; Internet Service Provider (e.g., Comcast or Verizon); and mobile advertising identifier, for mobile devices such as smartphones and tablets.

IQM's clients may also use the platform to collect data regarding your interactions with them, including your use of our clients' sites and mobile apps, the sites and apps our clients advertise on, and other pages on the Internet. We may also capture additional data in order to calculate a statistical ID, as described below.

We may also receive Precise Location Data (as defined by the NAI) generated from your use of your mobile device, such as the latitude/longitude coordinates provided by a mobile app publisher or other media supply source in conjunction with the opportunity to purchase advertising inventory. IQM may transfer such Precise Location Data to clients and partners, including for use in targeting ads based on the current location of the device. When we process Precise Location Data, the mobile app publisher or other media supply source is responsible for enabling you to provide or withdraw consent with respect to the collection and use of your Precise Location Data.

We and our clients and partners use the information we collect to create data segments, and these data segments are generally based upon your interactions with our clients or other third party media suppliers, such as the websites that you visit and the mobile applications that you use. The categories of data segments vary, and our clients may use health-related segments such as an inferred interest in health and wellness or cough medicine and allergy medications. Click here for a list of the standard health-related segments provided by third-party data providers that may be used in IQM's Platform. Where IQM creates segments as a result of your interactions, occurring within the EU, IQM is the controller of your personal data processed within these segments.

We also receive pseudonymous information from third parties, when they choose to provide it to us. This information may include identifiers (like mobile advertising IDs) and interest-based advertising data tied to those identifiers, including segments provided by third-party data providers for our clients to use in targeting ads through the Platform. IQM does not use this data to personally identify you.

We may assign an IQM ID to your browser, computer or mobile device when we serve an ad to it or we identify it on a client's website or mobile app. The IQM ID may be stored in a cookie on your computer or mobile device. It helps us understand your interests and deliver more relevant ads to you. The IQM ID and other information collected via the Platform can also help our advertising clients measure your activity on their sites and determine the effectiveness of advertisements delivered via the Platform. This information can then be used by our advertising clients to better cater to your needs and deliver ads to you for the types of products and services in which you might be interested. None of these technologies enable us to personally identify an individual. Instead, they enable the Platform to determine within a reasonable level of confidence that a computer or device is the same as one with which the Platform has previously interacted. For instance, the Platform can determine that a browser or device to which we served an ad on Monday may be the same browser or device for which we observed a purchase on Tuesday.

In some cases, IQM is able to infer within a reasonable probability that a particular computer or mobile device should be associated with the same IQM ID that we have previously assigned to another computer or mobile device. In other words, in such cases we are able to infer that a device (e.g. your computer) and another device (e.g. your smartphone) are used by the same user. Where we are able to make such inferences, we may use this information to deliver targeted ads across multiple computers or devices, and to improve the services we provide to our clients. This is sometimes referred to as cross-device advertising.

In its collection of data related to cross-device advertising, IQM does not collect browsing or app usage data from an opted-out device for use in IBA on that device or on a linked device. This includes transferring the data to another third party for use in interest based advertising, nor does IQM use data collected on a consumer's other linked devices to service IBA on the opted-out device.

As IQM cannot be assured that they are able to link every device a consumer may have, IQM requires consumer to opt-out from each device individually, and does not offer a single opt-out option for linked devices.

We use the information that we collect directly and the information that we obtain from third parties to create segments, run analytics, target ads, and measure the effectiveness of ads on behalf of IQM's clients. We also use it to improve our Platform and the products and services that we provide to our clients, and to create new products and services. For these purposes, we may share information with our clients, partners and service providers.

While IQM does not knowingly create data segments that are based upon what we consider to be sensitive information (for example, we don't create any data segments to determine credit worthiness, for insurance underwriting or similar purposes, nor do we create segments of EU consumers based on personal data considered to be sensitive in the EU, e.g. information about physical or mental health or condition, sex life, race or ethnic origin, political opinions, religious or similar beliefs), our clients may use the Platform to process some sensitive information, which may come from our clients' sites or our partners. We take steps designed to ensure that this is done in compliance with applicable laws and self-regulatory guidelines, including through our contracts and policies with our clients and partners.

Which Collection Technologies We Use

Cookies, Web Beacons, and Other Ad Targeting Technologies.

Like most digital marketing platforms, IQM uses "cookies", mobile advertising identifiers, and other technologies to enhance users' experiences on the web, to deliver more relevant ads, and for ad delivery and reporting via the Platform. We use these technologies to help recognize a computer or device so that we are able to deliver relevant advertising to you on behalf of our clients, measure the impact of that advertising and better understand and recognize digital media usage patterns. The types of technologies used via the Platform include:

• Cookies - Cookies are small text files that contain a string of characters. IQM uses cookies to uniquely identify an Internet browser. Certain browsers or browser settings sometimes block cookies, and cookies may not work effectively on some mobile devices. For more information about cookies, please visit https://www.allaboutcookies.org/.
• Mobile - Advertising Identifiers - Mobile advertising IDs (e.g., Apple's IDFA or Google's AAID) are unique IDs that are associated with individual mobile devices and that do not reveal your real world identity. They usually are user-resettable.
• Pixel Tags - Pixel tags (also commonly known as web beacons) are transparent images, iFrames, or JavaScript that our clients and partners use to understand how consumers interact with them online, including on websites and in mobile apps.
• Statistical IDs - Statistical IDs are created via an algorithm using pseudonymous information about your computer or device, including your operating system, user-agent string, IP address, Internet browser, installed fonts, and similar information. This information makes your computer or device distinct enough for our systems to determine within a reasonable probability that they are encountering the same computer or device, including in environments where IQM cookies are not supported. If you want to see whether IQM is using a statistical ID on the browser you are currently using, please visit https://optout.networkadvertising.org/.

These technologies are used to identify a computer or device within a certain level of confidence that enables the Platform to function and serve more relevant ads. IQM maintains adherence to the DAA principals in the use of cookies and pixel tags. Users have the option to opt-out of any data collection on any desktop devices due to use of cookies, mobile advertising identifiers and pixel tags, please visit https://optout.aboutads.info

​​Data Retention on the Platform.

We retain the IQM ID and, where applicable, its association with other devices for as long as this is necessary for our legitimate business purposes. Cookies set via the Platform expire within 13 months. IQM also expires within 13 months the browsing data tied to your IQM ID (e.g., records of when we served an ad to your browser or identified it on a client's website or mobile app).

Opt-Out.

You may opt out from IQM tracking and interest-based advertising at any time through one of the ways described below. If you wish to opt out of IQM tracking and interest-based advertising on both internet browsers and mobile applications, you need to opt out separately for each browser or device via the methods described below.

Two Reasons You May Not Want to Opt Out.

Advertising supports the free Internet. It is the primary way that most website and app publishers make money in order to produce the content consumers want. Not all advertising shown to consumers is relevant to their interests, though. Interest-based advertising is advertising that tries to make the ads you see more interesting and relevant to you based on the types of sites you visit online and other information that does not personally identify you. We conduct interest-based advertising on our Website, and work with our clients to help them do the same on their websites and apps.

Without interest-based advertising, you will still see ads, but those ads are not likely to have anything to do with products or services you care about. With interest-based advertising, you receive ads and offers that are more likely to be useful to you.

There is also a second benefit to you: companies that create websites and apps rely on the revenue from interest-based advertising to support the rich array of content they produce. Without that revenue, the content would either be unavailable or consumers would have to pay for it.

What does it mean to opt-out?

In general, "opting out" means that you want IQM to limit the information it collects and stores about your computer or device and to not target ads that are based on your interests to your browser or device. Your opt-out is only applicable to the IQM Platform and does not opt you out from platforms provided by third-party companies. However, you can out from both IQM and many third-party companies at once; to do so, please see "Other ways to opt out" below.

If you use multiple browsers, computers or mobile devices and wish to limit the information IQM collects and stores or do not wish to receive IQM interest-based advertising on any of them, you must opt out from each browser, computer, and mobile device individually. Please note that if cookies are not enabled in your browser, or if you use certain ad-blocking tools, our opt-out mechanism may not work properly. Please also note that deleting your cookies does not opt you out.

Opt out this browser (if using a browser).

Your current opt-out status with IQM in this web browser is:

When you opt out, we record the opt-out on our servers and in browser environments we will attempt to place an HTTP opt-out cookie onto your computer or device. When you opt out, IQM will collect and store information from your browser or device only as needed to honor your opt-out and for limited research and development purposes to improve our browser- and device-recognition technology, which also helps to improve our ability to honor your opt-out. When you opt out, IQM also stops targeting interest-based advertising to that browser.Please note that if you clear your cookies, or if you use a different browser or device, you will need to renew your opt-out choice.

Opt out in the mobile application environment.

You may opt out in mobile app environments using the "AppChoices" mobile application, which you can download to your mobile device from your App Store or via the Digital Advertising Alliance AppChoices page here.

Please note that you will still see ads if you opt out. The ads delivered via IQM will just not be as relevant to you. When you opt out, IQM will collect and store information from your device only as needed to honor your opt-out and for limited research and development purposes to improve our device-recognition technology, which also helps to improve our ability to honor your opt-out. When you opt out, IQM also stops serving interest-based advertising in mobile apps on that device.

Other ways to opt out.

You may learn more about interest-based advertising and opt out of interest-based advertising from IQM and other online advertising companies that are also members of applicable self-regulatory organizations by visiting their opt-out links:

• Network Advertising Initiative (NAI) -https://optout.networkadvertising.org/
• Digital Advertising Alliance (DAA) -https://optout.aboutads.info/
• Digital Advertising Alliance Canada (DAAC) -https://youradchoices.ca/choices
• Digital Advertising Alliance EU (EDAA) -https://www.youronlinechoices.com/
• DAA AppChoices page -https://www.aboutads.info/appchoices

Other ways to limit ad tracking in the mobile application environment.

You may also limit ad tracking in mobile app environments on your device. For the most effective and up-to-date methods for doing so, you should consult instructions provided by those device manufacturers. We offer the following information solely for informational purposes, and we cannot guarantee that the methods below are the most current:

• Apple instructions for how to Limit Ad Tracking on devices such as iPhones and iPads
• Google instructions for how to express choice on Android devices

Where IQM receives a signal to limit ad tracking, we will collect and store information from your device only as needed to honor your choice and for limited research and development purposes to improve our device-recognition technology, which also helps to improve our ability to honor your choice. Where IQM receives a signal to limit ad tracking, IQM also will not serve interest-based advertising in the mobile app environment of that device.

If you have questions about how to opt out or limit mobile tracking, please contact us using this form Link.

THE IQM WEBSITE, WWW.IQM.COM

Which Collection Technologies We Use

Cookies, Web Beacons, and Other Ad Targeting Technologies.

Like most digital marketing platforms, IQM uses "cookies", mobile advertising identifiers, and other technologies to enhance users' experiences on the Site. The types of technologies used via the Site include:

• Cookies - Cookies are small text files that contain a string of characters. IQM uses cookies to uniquely identify an Internet browser. Certain browsers or browser settings sometimes block cookies, and cookies may not work effectively on some mobile devices. For more information about cookies, please visit https://www.allaboutcookies.org/.
• Pixel Tags - Pixel tags (also commonly known as web beacons) are transparent images, iFrames, or JavaScript that our clients and partners use to understand how consumers interact with them online, including on websites and in mobile apps.
• Statistical IDs - Statistical IDs are created via an algorithm using pseudonymous information about your computer or device, including your operating system, user-agent string, IP address, Internet browser, installed fonts, and similar information. This information makes your computer or device distinct enough for our systems to determine within a reasonable probability that they are encountering the same computer or device, including in environments where IQM cookies are not supported. If you want to see whether IQM is using a statistical ID on the browser you are currently using, please visit https://optout.networkadvertising.org/.

Data Collection and Retention on our Site.

IQM collects Personal Information on the Site when visitors choose to reveal it to us. For example, when you contact us to request a demonstration of our products or services or to otherwise send us questions, we will collect Personal Information such as your name and email address and/or any other information you may submit through our contact form(s). IQM uses information from the Site log files to determine how you found out about us, what your interests are regarding our services, and how to further improve our site and our service towards you.

If you create an account on our Site, we will retain your information for as long as your account is active with us or for as long as you are receiving our services. After you have closed your account with us or ceased to use our services, we may retain and use your personal information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

Communications From the Site.

When you sign up for our services on our Site, we will use your name and email address to send newsletters to you. You may choose to stop receiving our newsletter or marketing emails by following the unsubscribe instructions included in these emails or contact us by using this form Link.

Public Forums.

You may also provide us with your Personal Information on the publicly accessible blogs on our Site. You should be aware that any information you provide in these areas may be read, collected, and used by others who access them. To request removal of your Personal Information from our blog or community forum, please contact us using this form Link. In some cases, we may not be able to remove your Personal Information, in which case we will let you know if we are unable to do so and why.

Testimonials.

We display testimonials from satisfied clients on the Site in addition to other endorsements. We will obtain our client's permission before we place these testimonials on the Site. If you are a client who wishes to update or delete your testimonial, please contact us using this form Link.

Social Media Features and Widgets.

The Site includes Social Media Features, such as the Facebook Like button, and Widgets such as the ShareThis button or interactive mini-programs that run on our site. These Features may collect your IP address, which page you are visiting on the Website, and may set a cookie to enable the Feature to function properly. Social Media Features and Widgets are either hosted by a third party or hosted directly on our Site. Your interactions with each of these Features is governed by the privacy policy of the company providing it.

Service Providers.

When you sign up for our services on the Site, we may provide your Personal Information  to companies that provide services to help us with our business activities, such as an email service provider to send emails on our behalf or a recruitment partner to process job application data. These companies are authorized to use your personal information only as necessary to provide these services to us.

Information Collected Automatically.

As is true of most websites, we gather certain information automatically and store it in log files. This information may include IP address, browser type, Internet Service Provider (ISP), referring/exit pages, operating system, date/time stamp, and/or clickstream data. We do not link this automatically collected data to other information we collect about you. We collect information automatically through the use of various technologies including cookies. For further information on the cookies we use on the Site and how you can opt out, please see our Cookie Notice.

You can also opt out from the selling or sharing of your personal information by disabling cookies in the Cookie Preference Settings and clicking on the Do Not Sell or Share My Personal Information link on our privacy policy.

Disclosing Your Information.

We may disclose your information if required to do so by law or in the good-faith belief that such action is necessary to take precautions against liability; to protect IQM from fraudulent, abusive, or unlawful uses or activity; to protect the security or integrity of the Site; to investigate and defend ourselves against any third party claims or allegations; to assist government enforcement agencies; or to comply with state and federal laws, in response to a court order, judicial or other government subpoena or warrant. We make certain information available to third parties to comply with various reporting obligations, and for business or marketing purposes.  When possible, we provide this information in a de-identified way. We work with third party service providers to provide website development, hosting, data storage, maintenance, and other services for us.  To the extent it is necessary for these third party service providers to complete their contractual obligations to us, these third parties may have access to or process your information. In the event IQM were to be engaged in or contemplating a divestiture, merger, consolidation, or asset sale, or in the unlikely event of a bankruptcy, IQM may transfer or assign the information that we have collected from users.

Your Options.

You may, of course, decline to share certain information with us, in which case we may not be able to provide to you some of the features and functionality of the Site. If you do not wish to receive email offers or newsletters from us, you can opt-out of receiving email information from us (except for emails related to the completion of your registration, correction of user data, change of password, and other similar communications essential to your transactions through the Site) by using the unsubscribe process at the bottom of the email. Although your changes are reflected promptly in active user databases, we may retain all information you submit for a variety of purposes, including backups and archiving, prevention of fraud and abuse, and analytics.

Additional information applicable to both our Site and Platform

Personal Information Shared with Third Parties.

We may publish or otherwise make public anonymous, aggregate, or summary information regarding campaigns run on behalf of our clients.

We may share information (including Personal Information):

• With our group companies.
• With clients and partners, where this is necessary in order to operate the Platform and the Website, to provide our products and services, to improve our Platform, products and services and to create new products and services.
• With service providers who help with the operation of the Platform, the provision of our products and services and our business operations. We require our service providers to only use the information that we provide to them in connection with the services they perform for us.
• With third parties when we consider this to be necessary: to establish or protect the legal rights of IQM or its employees, agents and contractors, as well as the legal rights of its clients or other third parties; to protect the safety and security of users and visitors to our Website; to protect against fraud; or to comply with the law or legal process.
• When we are required to or allowed to do so by law (for example in response to subpoenas, to comply with a binding court order. legal process, or government requests, including in response to a public authority to meet national security or law enforcement requirements).
• If IQM sells all or part of its business or makes a sale or transfer of assets or is otherwise involved in a merger or business transfer, we may transfer or assign the information to a third party as part of that transaction.
• IQM tracks all its political ads to record which users are being targeted to be in accordance with new state laws. Also, if requested, IQM will share the data with state officials working to detect foreign interference or track bad actors.
• IQM's use and transfer to any other app of information received from Google APIs will adhere to Google API Services User Data Policy, including the Limited Use requirements.
• Google Workspace APIs are not used to develop, improve, or train generalized AI and/or ML models.

Consent to Data Processing in the United States.

Whether you are a resident of the United States, the European Economic Area, or any other global jurisdiction, we may send and store your Personal Information outside of the country in which you reside. We currently store your data in the United States. By using our Services, or the Platform, and consenting to this Privacy Policy, you agree and hereby consent to the storage and processing of your Personal Information in the United States. We ensure compliance with all applicable laws regarding the subject of this Privacy Policy and take appropriate measure to keep your Personal Information protected, especially, to comply with GDPR requirements regarding lawful transfer mechanisms.

Safety Measures.

We secure any Personal Information collected and shared, and have taken all precautions and technical and physical safeguards necessary to comply with this Privacy Policy and any other applicable data security and data privacy laws and regulations such as GDPR, CCPA, and CPRA. We have also taken industry standard precautions and implemented safeguards necessary to preserve the security and confidentiality of Personal Information by our third parties, and in particular to prevent any Personal Information from being lost, distorted, damaged, or disclosed to unauthorized persons. We limit access to your Personal Information only to employees or technical service providers who reasonably need to come into contact with that Personal Information to provide Services to you or IQM. We also use encryption (HTTPS/TLS) to protect data transmitted to and from our Sites and tools. However, no data transmission over the Internet is fully secure, so IQM cannot guarantee the total and complete security of Personal Information transmitted in this way.

Retention Period.

We retain the IQM ID and, where applicable, its association with other devices for as long as this is necessary for our legitimate business purposes. Cookies set via the Platform expire within 13 months. IQM also expires within 13 months the browsing data tied to your IQM ID (e.g., records of when we served an ad to your browser or identified it on a client's website or mobile app).

EU And UK Data Subject Rights

International Data Transfers.

The information that we collect from you and about you may be transferred to and stored in a country other than your country of residence, such as the USA, which may not offer the same level of protection of personal information as your country of residence. However, we will take contractual and/or other measures to ensure your personal data is protected.

In addition to the above, we adhere to the principles of the EU-U.S. Privacy Shield and the Swiss-U.S. Privacy Shield.

EU-U.S. Privacy Shield and Swiss-U.S. Privacy Shield.

IQM Corporation. complies with the EU-U.S. Privacy Shield Framework and the Swiss-U.S. Privacy Shield Framework as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal information transferred from the EU and Switzerland to the United States, respectively. IQM, Inc. has certified to the Department of Commerce that for all personal information it receives from the EU and Switzerland, it will adhere to the Privacy Shield Principles of Notice, Choice, Accountability for Onward Transfers, Security, Data Integrity & Purpose Limitation, Access, and Recourse, Enforcement and Liability.

If there is any conflict between the terms in this privacy policy and the Privacy Shield Principles, the Privacy Shield Principles shall govern. To find out more about the Privacy Shield, access the Privacy Shield List, and find details of our certification, please visit: https://www.privacyshield.gov/list. Under the Privacy Shield, IQM, Inc. may remain liable if its third-party service providers process your personal information in a manner inconsistent with the Privacy Shield Principles, unless we prove that we are not responsible for the event giving rise to the damage.

Residents of the EU or Switzerland who believe that their personal information has not been processed in compliance with the Privacy Shield Principles may raise their complaint in the following ways:

You can contact IQM Corporation directly using the details in the "Contact Us" section below. We will respond to your complaint within 45 days of receipt.

We have further committed to refer unresolved privacy complaints under the Privacy Shield via the Better Business Bureau, an alternative dispute resolution provider located in the United States. If you do not receive a timely acknowledgment of your complaint, or if your complaint is not satisfactorily addressed by us, please visit https://www.bbb.org/EU-privacy-shield/for-eu-consumers/for more information and to file a complaint directly with the BBB. Further, your complaint can be made or referred to the U.S. Department of Commerce or the Federal Trade Commission for further investigation.

For residual disputes that cannot be resolved by the methods above, you may be able to invoke a binding arbitration process under certain conditions. To find out more about the Privacy Shield's binding arbitration scheme, please see: https://www.privacyshield.gov/article?id=ANNEX-I-introduction. The Federal Trade Commission has investigation and enforcement authority over our compliance with the Privacy Shield.

Non-HR Recourse Mechanism

Swiss Federal Data Protection and Information Commissioner (FDPIC)

EU Data Protection Authorities (DPAs)

Your Rights

If you are from the European Union or Switzerland and would like to gain access to, or request amendment, correction or deletion of information that IQM, Inc. holds about you, please contact us using the details in the "Contact Us" section below. We will consider and respond to your request in accordance with, as applicable, the EU-U.S. or Swiss-U.S. Privacy Shield, and any applicable laws.

IQM acknowledges the individual's right to access their personal data and will provide you access to the personal information we hold about you to the extent it is reasonably available and allow you to correct, amend, or delete inaccurate information, as required and permitted by applicable law. If you'd like us to correct, amend, or delete any other personal information that you have provided to us, please contact us using this form Link and we will respond to your request within 30 days.

You may request that we cease sending you any marketing communications (including by email and SMS) at any time by notifying us in writing using the contact details provided below or following any "unsubscribe" instructions included in any marketing communications which we send to you.

You can exercise the following rights by contacting us using this form Link: (i) the right to be informed; (ii) the right of access; (iii) the right to rectification and correction; (iv) the right to erasure; (v) the right to restrict processing and sharing; and (vi) the right to object.

Before processing the request, we may need to ensure the identity of the person making the request to avoid sharing data with an unauthorized person and may request additional information from you. As a European or United Kingdom Citizen, you have the right to file a complaint with a European Union supervisory authority, (or the Information Commissioner’s Office (ICO) if you are a resident of the United Kingdom), in the event you have reasonable doubt that we are not processing your Personal Information in compliance with applicable law and GDPR, or UK-GDPR. In such a case, we are asking you to contact us using this form Link and we will make our best efforts to reply promptly.

US Data Rights

If you are a California, Colorado, Connecticut, Nevada, Utah or Vermont resident, the law may provide you with additional rights regarding our use of your Personal Information. Please review our Supplemental Privacy Notice, attached hereto and made a part hereof as Exhibit A, to learn more about these rights. If you would like to access, modify, or delete your personal information, you may submit a request using this form Link. For more information or to see if these rights apply to you, please contact us. We will promptly review all such requests in accordance with applicable laws.

Data Retention and Security

The security of your information is important to us. We maintain various safeguards in order to keep your personal information safe. We retain information as long as it is reasonably necessary and relevant for our operations, and/or to comply with the law, prevent fraud, collect any fees owed, resolve disputes, troubleshoot problems, assist with any investigation, or enforce our Terms or other agreements. We always strive to do our best to protect your information, but we cannot guarantee that your information will always be secure. However, you can play your part in ensuring your information remains secure. You should never disclose your login credentials or personal information with anyone else, and you should keep such information in a safe and confidential manner. You should also adopt passwords that are hard to decipher and be sure to log out of your account whenever it is not being used by you. We will notify you, by email or through the Services, if we believe your information has been breached. Such notification will be made to you as soon as practically possible given our need to determine the scope of such breach and to comply with the needs of law enforcement. Please note that you transmit your personal information at your own risk and that we are not responsible for any deliberate or accidental circumvention of our privacy and security measures. We use certain physical, managerial, and technical safeguards that are designed to protect the integrity and security of your information; however, no security measures are perfect or impenetrable, so we cannot ensure or warrant the security of any information you transmit to us through the Site, and you do so at your own risk. We also cannot guarantee that such information may not be accessed, disclosed, altered, or destroyed by breach of any of our physical, technical, or managerial safeguards.  We cannot control the actions of other users or other third parties with whom you may choose to share your information and therefore we cannot and do not guarantee that information you post through the Site will not be viewed by unauthorized persons.  We are not responsible for circumvention of any privacy settings or security measures contained on the Site.  Even after removal, copies of information that you have posted may remain viewable in cached and archived pages or if other users have copied or stored such information. We retain information as long as it is reasonably necessary and relevant for our operations, and/or to comply with the law, prevent fraud, collect any fees owed, resolve disputes, troubleshoot problems, assist with any investigation, or enforce our Terms of Service or other agreements.

Changes and Updates to this Privacy Policy

From time to time IQM may revise this Policy. The date of the last update can be found at the top of this Policy. If we make revisions that materially change or affect whether or how we collect or use Personal Information we will notify you by email (if, as a user of our Site, you have provided us your email address) or by means of a notice on our Site prior to the change becoming effective. Therefore, you should review the Site periodically so that you are up-to-date on our most current policies and practices.

Material modifications are effective 30 calendar days after our initial notification or upon your acceptance of the modified Terms.  Immaterial modifications are effective upon posting of the updated Privacy Policy or Terms of Service on the Site.  Please revisit this page periodically to stay aware of any changes to this Privacy Policy.  For the avoidance of doubt, disputes arising hereunder will be resolved in accordance with the Privacy Policy in effect at the time the dispute arose.

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State Specific Privacy Notices

Certain states, including California, Virginia, Colorado, Connecticut, Nevada, Utah and Vermont require additional information regarding our privacy practices and your privacy rights. Please review our Supplemental Privacy Policy carefully to learn more about these rights. If you are a resident of California and/or any other states referenced above, please review our State Specific Privacy Notice. IQM provides this State Specific Privacy Notice to supplement the information contained in this Privacy Policy.

Do Not Track

Third parties such as advertising networks, analytics providers, and widget providers may collect information about your online activities over time and across different websites when you access or use our Services.  Currently, various browsers offer a “Do Not Track” option, but there is no standard for how DNT should work on commercial websites.  Due to lack of such standards, the Site does not respond to Do Not Track consumer browser settings.

Changes and Updates to Privacy Policy

This Privacy Policy may be revised periodically, and this will be reflected by the date above. Please revisit this page to stay aware of any changes. Your continued use of the Services constitutes your agreement to this Privacy Policy and any future revisions.

Children’s Online Privacy Protection Act

The Services are intended for general audiences and are not directed to children under 13 years old. We do not target this Services to children under 13, and we do not intentionally collect any information from users under 13. If you become aware that your child has used the Services, and we may have Personal Information about a user under 13, please contact us using this form Link so we may delete the information.

To exercise any of your rights, you can contact us by submitting a data subject access request, by visiting https://privacyportal-de.onetrust.com/webform/7436a756-393f-458a-a582-dca7d0d14e78/6e117877-3171-4edd-b9ef-4b42732bcace, or by referring to the contact details at the bottom of this document.

Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by using this form Link or by mail using the details provided below:

IQM Corporation

Attn: David Appell

1410 Northern Blvd #1039

Manhasset, NY 11030

U.S. Supplemental Privacy Policy

Updated as of: May 14,  2024

This US Supplemental Privacy Notice (“Supplemental Notice”) applies only to information collected about consumers in the following states: (1) California, (2) Colorado, (3) Connecticut, (4) Nevada, (5) Utah, and (6) Virginia. This Supplemental Notice our practices regarding the collection, use, and disclosure of Personal Information and provides instructions for submitting data subject requests.

Some portions of this Supplemental Notice apply only to consumers of particular states. In those instances, we have indicated that such language applies only to those consumers.

To the extent terms used in this Supplemental Notice are defined terms under the applicable US State Privacy Law, they shall have the meanings afforded to them in those statutes, whether or not capitalized herein. As there are some variations between such definitions in each of the state statutes, the definitions applicable to you are those provided in the statute for the state in which you are a consumer. For example, if you are a Virginia consumer, terms used in this Supplemental Notice that are defined terms in the VCDPA shall have the meanings afforded to them in the VCDPA as this Supplemental Notice applies to you.

Supplemental Notice for California Residents: This Supplemental Notice for California Residents applies to our processing of Personal Information that is subject to the California Consumer Privacy Act of 2018 (“CCPA”) as amended by the California Privacy Rights Act (“CPRA”), effective as of January 1, 2023 (collectively, the “California Privacy Laws”). The California Privacy Laws provides California residents with the right to know what categories of Personal Information IQM has collected about them, the right to have Personal Information deleted, the right to opt out of the sale of Personal Information (if applicable), the right to opt in of the sale of Personal Information of consumers under the age of 16 (if applicable), the right to nondiscriminatory treatment for exercising any rights, the right to initiate a private cause of action for data breaches, the right to correct inaccurate Personal Information and the right to limit use and disclosure of sensitive Personal Information.

Once a business receives your request, they are no longer allowed to use or disclose your sensitive personal information for any other purpose unless you provide consent for the use or disclosure of sensitive Personal Information for additional purposes.

Please note that sensitive personal information that is collected or processed without the purpose of inferring characteristics about a consumer is not covered by this right, as well as the publicly available information. To exercise your right to limit use and disclosure of sensitive personal information, please email privacy@iqm.com or submit a form via:

https://privacyportal-de.onetrust.com/webform/7436a756-393f-458a-a582-dca7d0d14e78/6e117877-3171-4edd-b9ef-4b42732bcace.

Disclosure for California Consumers: Unless specifically stated, we have not sold or shared Personal Information about California consumers to third parties for their own use in the past twelve (12) months. Relatedly, we do not have actual knowledge that we sell or share Personal Information of California consumers under 16 years of age. However, we may share your Personal Information with our affiliates and trusted partners in arrangements that may meet the broad definition of “sale” or “share” under California law. In these arrangements, use of the information we share is limited by policies, contracts, or similar restrictions. That said, we may share information with third-party advertising partners or analytics providers for the purpose of promoting our Services as described above, including for cross-context behavioral advertising. To the extent that such sharing is considered a “sale” under the CCPA/CPRA, you may opt-out of having your Personal Information shared with such advertising partners or analytics providers by using this form Link. For purposes of California law, a “sale” is the disclosure of Personal Information to a third party for monetary or other valuable consideration, and a “share” is the disclosure of Personal Information to a third party for cross-context behavioral advertising, whether or not for monetary or other valuable consideration.

The following chart details which categories of personal information we have collected from and about California residents in the past twelve (12) months, the source(s) of each category of information, the categories of third parties to whom we have disclosed each category of information for a business purpose, and the categories of third parties to whom we have “sold” or with whom we have “shared” each category of information (as such terms are defined in the CCPA/CPRA) (where applicable). Please note that the first column in the chart lists by category the types of information described in the “Collection of Personal Information” section above, as required by the CCPA/CPRA.

Additional Privacy Rights for California Residents:

• Right to Access. If you are a California consumer, you have the right to ask us to send you the following information up to two times in a twelve-month period: (i) categories of Personal Information we have collected about you; (ii) categories of sources from which we collected the Personal Information; (iii) our business or commercial purpose for collecting Personal Information; (iv) categories of third parties with whom we share Personal Information; (v) categories of Personal Information we disclose about you for business purposes; (vi) categories of Personal Information we sell or exchange for consideration about you; and (vii) the specific pieces of Personal Information we have collected about you.
• Right to Delete. If you are a California consumer, you have the right to ask us to delete the Personal Information about you we have collected. We may deny the request if the information is necessary to: (i) complete a transaction, including providing a requested or reasonably anticipated good or service, or fulfill a contract between the consumer and IQM; (ii) detect and protect against security incidents, malicious, deceptive, fraudulent, or illegal activity, or take against those responsible for such activity; (iii) debug to identify and repair errors impairing intended functionality; (iv) comply with the California Electronic Communications Privacy Act; (v) engage in research in the public interest adhering to applicable ethics and privacy laws where the consumer has provided infoIQM consent; (vi) enable solely internal uses reasonably aligned with the consumer’s expectations based on the consumer’s relationship with IQM; (vii) comply with a legal obligation; or (viii) otherwise use the information internally in a lawful manner compatible with the context in which the consumer provided the information.
• Right to portability. A consumer has the right to request Personal Information about the consumer be disclosed in a common file format.
• Right to Opt-in or Opt-out of the sale of Personal Information. If a business sells Personal Information to third parties, California consumers have the right, at any time, to opt in or out of the sale or disclosure of their Personal Information to third parties.
• Right to designate an authorized agent. You have the right to designate an authorized agent to make a request under the CCPA/CPRA on your behalf. To designate an authorized agent, please contact us. Right to non-discrimination. The CCPA/CPRA grants California consumers the right not to be discriminated against for exercising your privacy rights. If you exercise your privacy rights, we will not discriminate against you, for example, by denying you access to our shop or charging you different rates or prices for the same Services, unless that difference is reasonably related to the value provided by your data.

California Privacy Rights Act. In addition to the rights provided by the CCPA/CPRA, California residents are provided with the following rights through the California Privacy Rights Act: (i) the right to request that incorrect or outdated Personal Information be corrected but not deleted; (ii) the right to restrict a business’s ability to process sensitive data about the consumer; and (iii) prohibition against a business making decisions about a consumer based solely on an automated process without human input.

California Shine the Light. The California “Shine the Light” law permits users who are California residents to request and obtain from us once a year, free of charge, a list of the third parties to whom we have disclosed their Personal Information (if any) for their direct marketing purposes in the prior calendar year, as well as the type of Personal Information disclosed to those parties.

Disclosure About Direct Marketing for California Residents. California Civil Code § 1798.83 permits California residents to annually request certain information regarding our disclosure of Personal Information to other entities for their direct marketing purposes in the preceding calendar year. We do not distribute your Personal Information to other entities for their own direct marketing purposes.

Supplemental Notice for Colorado Residents: The Colorado Privacy Act provides Colorado residents with the following rights: (i) the right to opt out of the processing of Personal Information concerning the consumer; (ii) the right to confirm whether a business is processing Personal Information concerning the consumer and to access the consumer's Personal Information; (iii) the right to correct inaccurate Personal Information collected from the consumer; (iv) the right to delete Personal Information concerning the consumer; (v) the right to restrict a business’s ability to process Personal Information about the consumer, specifically to opt-out of processing for profiling/targeted advertising purposes; (vi) a prohibition against a business making certain decisions about a consumer based solely on an automated process without human input; and (vii) the right to data portability.  When exercising the right to access Personal Information, a consumer has the right to obtain the Personal Information in a portable, and to the extent technically feasible, readily usable format that allows the consumer to transmit the data to another entity without hinderance. A consumer may exercise this right no more than two times per calendar year.

Supplemental Notice for Connecticut Residents: The Connecticut Data Privacy Act provides Connecticut residents with the following rights: (i) the right to confirm whether a business is processing Personal Information concerning the consumer and to access the consumer's Personal Information; (ii) the right to request that incorrect or outdated Personal Information be corrected but not deleted; (iii) the right to delete Personal Information concerning the consumer; (iv) the right to restrict a business’s ability to process sensitive data about the consumer- specifically to opt-out of processing for profiling/ targeted advertising purposes; (v) the right to request Personal Information about the consumer be disclosed in a common file format; (vi) the right to opt out of the sale of Personal Information about the consumer to third parties; and (vii) prohibition against a business making certain decisions about a consumer based solely on an automated process without human input.

Supplemental Notice for Nevada Residents: We generally do not disclose or share Personal Information for profit. If you are a resident of Nevada, you have the right to opt-out of the sale of certain Personal Information to third parties who intend to license or sell that Personal Information. To exercise this right, if applicable, you or your authorized representative may submit a request by using this form Link.  If you have any questions, please also contact by using this form Link. We will respond to your verified request as soon as reasonably practicable, but no later than sixty (60) days after receipt. If circumstances cause any delay in our response, you will be promptly notified and provided a date for our response.

Supplemental Notice for Utah Residents: The Utah Consumer Privacy Act provides Utah residents with the following rights: (i) the right to confirm whether a business is processing Personal Information concerning the consumer and to access the consumer's Personal Information; (ii) the right to delete Personal Information concerning the consumer; (iii) the right to restrict a business’s ability to process sensitive data about the consumer- specifically to opt-out of processing for profiling/ targeted advertising purposes; (iv) the right to request Personal Information about the consumer be disclosed in a common file format; and (v) the right to request to opt out of the sale of Personal Information about the consumer to third parties.

Supplemental Notice for Virginia Residents: The Consumer Data Protection Act provides Virginia residents with the following rights: (i) the right to confirm whether or not a controller is processing the consumer's Personal Information and to access such Personal Information; (ii) the right to delete Personal Information provided by or obtained about the consumer; (iii) the right to obtain a copy of the consumer's Personal Information that the consumer previously provided to the business in a portable and, to the extent technically feasible, readily usable format; (iv) the right to opt out of the processing of the Personal Information for purposes of, targeted advertising, the sale of Personal Information, or profiling in furtherance of decisions that produce legal or similarly significant effects concerning the consumer; and (v) the right to restrict a business’s ability to process Personal Information about the consumer, specifically to opt-out of processing for profiling/targeted advertising purposes.

Disclosure for Colorado, Virginia, Utah, and Connecticut Consumers: Unless specifically stated, we do not sell or share Personal Information to third parties for their own use. However, we may share or process one or more of the above categories of Personal Information with our affiliates and trusted partners in arrangements for purposes of targeted advertising, as the terms “sell,” “share,” “process,” and “targeted advertising” are defined in the CPA, VCDPA, UCPA, and CTDPA. In these arrangements, use of the information we share is limited by policies, contracts or similar restrictions.

Changes to this Supplemental Notice: We reserve the right to amend this Supplemental Notice at our discretion and at any time. When we make material changes to this Supplemental Notice, we will notify you by posting an updated Supplemental Notice on our Site and listing the effective date of such updates.

Contact and Enforcement Complaints

For more information about our privacy practices, if you have questions, or if you have a complaint about how we handle your data, we would like to hear from you. IQM has implemented processes to ensure compliance with this Policy and periodically verifies that the policy is accurate, comprehensive for the information intended to be covered, prominently displayed, completely implemented and accessible, and in conformity with the NAI Code of Conduct. We encourage interested persons to raise any concerns by using this form Link and we will investigate and attempt to resolve any complaints and disputes regarding use and disclosure of information.

To address any issues regarding our compliance with the NAI Code of Conduct, IQM, along with the NAI and other NAI members have created a compliance program that incorporates attestation reviews, a consumer complaint process, sanctions, and annual reporting to help ensure that member companies keep their promises to you and abide by the NAI Code of Conduct. Please refer to the NAI site for more information.

IQM Inc.

If you have any questions about this Policy, please contact us using this form Link as follows. or by post to:

IQM Corporation

Attn: David Appell

1410 Northern Blvd #1039

Manhasset, NY 11030