Retail

Targeting

Location Targeting

Maximize your reach and impact by pinpointing your ideal audience with our precise targeting capabilities.

Geo-fencing Targeting

Create polygons (virtual boundaries) on the map and target people in real-time when they visit the desired locations.

  • Utilise virtual boundaries for precise targeting.

  • Achieve timely engagement with real-time targeting.

  • Target beyond zip-code level

IQM DSP Platform - Retail Vertical - Geo-fencing Targeting

Geo Farming Targeting

Identify your target audience by their historical visitation behavior to specific points of interest such as grocery stores, restaurants, etc.

  • Identify audiences based on their visitations of specific locations such as grocery stores, shopping centres, or auto dealerships.

  • Create a customised segment of these audiences

  • Reach out to these audiences on mobiles or desktops with a customised message.

IQM DSP Platform - Retail Vertical - Geo-farming Targeting

See The Location Targeting In Action